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What are the operating principles of search engine optimization? 1, grab information to remove duplicates In the principle of search engine optimization, after...
What are the operating principles of search engine optimization?
1, grab information to remove duplicates
In the principle of search engine optimization, after the spider grabs the information, the spider will perform a process of removing the impurities in the database. If your article is captured by the spider and the class is the same as the others, the spider will feel your class. If there is no value, it will be very simple to lose. There will be many abort words such as: land, earth, ah, ah, and so on.
2, Chinese word segmentation (cut word) processing
Search engines will cut words based on their own dictionary lexicon, and divide your title and content into many keywords. Therefore, the website construction company must include keywords in the title and content when creating the content.
3, extract the website's keywords compared to your page content
Is the keyword density of the accounting page reasonable? If the density is relatively rare, and the matching between your keywords and content is not high, then the keywords generally do not have good rankings, and you can't deliberately stack the keywords in the page. , resulting in high density, then the search engine will think that you are cheating, simply want to test the method of stacking keywords to do rankings, this method is very simple to be rewarded by search engines.
Search engine principle
4, the link link of the accounting page
The so-called link link of the page in the search engine optimization principle refers to the accounting of the export link and import link of your website. The so-called export link refers to the link on your website that points to other websites called export links. Import links, the more import links for a page, the higher the score of this page, the better the ranking of the pages of the site. The more links you export, the lower the score on the page, which is not conducive to the ranking of the page.
5, eliminate noise processing
The so-called noise in the search engine optimization principle refers to the advertisement of many pop-up windows on the webpage. Unrelated waste page. If the website hangs a lot of pop-up ads, Baidu will think that your website has severely affected the user experience. Baidu on these websites is severely impacted and will not give you a good ranking. Baidu's ice bucket algorithm hits the site of the page ad.
6, establish an index
Based on the above processing results, the search engine puts the pages of the website into its own index library. The content inside the index library is actually a good result of Baidu ranking. When we use the site command to query the entry of the website, Baidu releases the indexed content.
Do you do SEO search engine optimization on corporate websites?
The content of most of the current corporate websites is a combination of text, pictures, and video. But when the spider engine crawls, he can only love the text content of the website. Others are blank for it. . Therefore, we should discuss the SEO optimization strategy of the content of the company's website according to the preferences of the spider. As long as we have determined this, we can optimize the website. In the opinion of a search engine, the best thing about a website is whether the content of the website can bring valuable needs to users. If you can do it, the search engine will give you a good ranking and speed up the number of sites you enter. There are also websites that need to update the content frequently, so that the time of the search engine is fresh every time, so that the snapshot of the website will be updated in time, and the ranking will gradually go up.
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